RAE’S ROOTS DESIGN ◦ ROOTED IN STRATEGY ◦ CRAFTED WITH INTENTION ◦ DESIGNED FOR GROWTH ◦ THOUGHTFUL BRANDS ◦ INTENTIONAL WEBSITES ◦ RAE’S ROOTS DESIGN ◦ ROOTED IN STRATEGY ◦ CRAFTED WITH INTENTION ◦ DESIGNED FOR GROWTH ◦ THOUGHTFUL BRANDS ◦ INTENTIONAL WEBSITES ◦ RAE’S ROOTS DESIGN ◦ ROOTED IN STRATEGY ◦ CRAFTED WITH INTENTION ◦ DESIGNED FOR GROWTH ◦ THOUGHTFUL BRANDS ◦ INTENTIONAL WEBSITES ◦ RAE’S ROOTS DESIGN ◦ ROOTED IN STRATEGY ◦ CRAFTED WITH INTENTION ◦ DESIGNED FOR GROWTH ◦ THOUGHTFUL BRANDS ◦ INTENTIONAL WEBSITES ◦ RAE’S ROOTS DESIGN ◦ ROOTED IN STRATEGY ◦ CRAFTED WITH INTENTION ◦ DESIGNED FOR GROWTH ◦ THOUGHTFUL BRANDS ◦ INTENTIONAL WEBSITES ◦ RAE’S ROOTS DESIGN ◦ ROOTED IN STRATEGY ◦ CRAFTED WITH INTENTION ◦ DESIGNED FOR GROWTH ◦ THOUGHTFUL BRANDS ◦ INTENTIONAL WEBSITES ◦

SERVICES

01 / BRAND

BRAND STRATEGY + DESIGN

Build a brand with roots—strategic, distinctive, and designed to grow with your business.

For business owners who have outgrown a DIY identity, feel disconnected from their current brand, or know their business deserves a more intentional presence. Together, we'll uncover what makes your business different and translate it into a visual identity that feels unmistakably yours.

EXPLORE BRAND STRATEGY + DESIGN

EXPLORE BRAND STRATEGY + DESIGN

THIS IS FOR YOU IF...

Your brand looks different everywhere.
You're tired of piecing together colors, fonts, and logos.


Your business has evolved.
The brand you started with no longer reflects the business you've built.


You want clarity before you create.
You need a strategic direction—not someone to simply make things pretty.

WHAT'S INCLUDED

01 — Brand Strategy
Positioning · Audience · Personality · Messaging · Creative Direction


02 — Visual Identity
Logo Suite · Color Palette · Typography · Supporting Elements · Art Direction


03 — Brand Guidelines
Usage · Voice · Visual Direction · Applications · Implementation

THE RESULT

A brand that finally feels like your business.

Clear enough to guide your decisions. Distinct enough to be remembered. Flexible enough to grow with you.

INVESTMENT - $979+

WEBSITE REVIVAL

Bring your website back to life with strategy, thoughtful design, and a digital experience built around where your business is headed.

For business owners whose current website feels outdated, disconnected, difficult to navigate, or simply not like them anymore. We'll uncover what's holding it back, refine the experience, and rebuild it into something you're genuinely proud to send people to.

EXPLORE WEBSITE REVIVAL 

02 / DIGITAL PRESENCE

EXPLORE WEBSITE REVIVAL 

THIS IS FOR YOU IF...

Your business has outgrown your website.
Your services, audience, or direction have changed—but your website is still stuck in the past.


Your website looks fine, but isn't working hard enough.
Visitors aren't finding what they need, your message isn't clear, or you're constantly explaining things that your website should be doing for you.


You're tired of DIY-ing the details.
You don't want another template slapped together. You want someone to look at the whole picture and make thoughtful decisions for you.

WHAT'S INCLUDED

01 — STRATEGY

Start with what isn't working.

Website audit
Business + website goals
Ideal client/user journey
Sitemap
Page strategy
Content direction
Conversion strategy
SEO strategy

THE RESULT

A website that finally feels like your business.

One that communicates what you do clearly, guides the right people toward working with you, and gives you the confidence to send someone your link without immediately apologizing for it.


UP TO 5 CORE PAGES  |  CUSTOM SHOWIT DESIGN  |  STRATEGY & DEVELOPMENT

INVESTMENT - $1,899+

02 — DESIGN + DEVELOPMENT

Turn the strategy into an experience.

Custom Showit website
Up to 5 core pages
Custom page layouts
Mobile responsive design
Strategic calls-to-action
User-friendly navigation
Custom CSS/code enhancements
Image optimization
Basic on-page SEO

03 — LAUNCH + FOUNDATION

Make sure you're ready to move forward.

SEO titles + meta descriptions
Mobile QA
Link + form testing
Launch support
Website handoff
Basic website maintenance guidance
Post-launch recommendations

This is important for your brand.

THE DIGITAL FOUNDATION

Build the brand and digital experience your business needs to grow with confidence.

For business owners who are ready to stop piecing together their brand and website and finally create a cohesive foundation built around where their business is going—not where it started.

ROOT YOUR FOUNDATION

03 / COMPLETE FOUNDATION

ROOT YOUR FOUNDATION

THIS IS FOR YOU IF...

You're tired of piecing it together.

Your logo came from Canva, your website came from a template, your messaging lives in five different documents—and nothing quite feels connected.

Your business is ready for its next chapter.

You've proven the business works. Now your brand and digital presence need to communicate that level of professionalism.

You want someone to think through the whole picture.

You don't want to coordinate a brand designer, copywriter, web designer, SEO person, and developer. You want one thoughtful partner who can see how all the pieces should work together.

That last one is a huge value proposition.

You're selling them the removal of complexity.

THE FOUNDATION

01 — BRAND STRATEGY

Know what you're building before we build it.

Brand discovery questionnaire
In-depth strategy session
Brand positioning
Ideal client
Brand personality
Brand differentiators
Core messaging
Brand voice
Creative direction

THE RESULT

You'll walk away with a brand that feels unmistakably yours, a website you're proud to send people to, and a strategic foundation that gives you clarity about how to show up moving forward.

Less second-guessing.
Less piecing things together.
More confidence in the business you're building.


UP TO 6 CORE PAGES  |  STRATEGY LED DESIGN  |  LAUNCH SUPPORT

INVESTMENT - $2999+

02 — VISUAL IDENTITY

Give your business a recognizable identity.

Primary logo
Secondary logo
Submark
Color palette
Typography system
Supporting graphic elements
Photography / art direction
Complete brand guidelines

03 — WEBSITE STRATEGY

Build the right website—not just a beautiful one.

Website strategy
Sitemap
User journey
Page strategy
Content direction
Conversion strategy
SEO strategy
Strategic calls-to-action

04 — WEBSITE DESIGN + DEVELOPMENT

Turn the foundation into a digital experience.

Custom Showit website
Up to 6 core pages
Custom page layouts
Mobile responsive design
Strategic navigation
Conversion-focused design
Custom CSS/code enhancements
Image optimization
Basic on-page SEO
Forms + integrations

05 — LAUNCH + IMPLEMENTATION

Leave with more than a pretty new website.

SEO titles + meta descriptions
Mobile + desktop QA
Link + form testing
Launch support
Website handoff
Brand implementation guidance
Website maintenance guidance
Post-launch recommendations

YOUR BRAND INFORMS YOUR WEBSITE. YOUR WEBSITE SUPPORTS YOUR STRATEGY. YOUR STRATEGY SUPPORTS YOUR GROWTH.

READY TO ROOT YOUR DREAM BRAND?

Turn your vision into a thoughtful, strategic brand that feels like you — and gives your business room to grow.

APPLY TO WORK TOGETHER

APPLY TO WORK TOGETHER